← Research · competitor features · 8 Sep 2026 PT · TM485

Competitor features to add

Flat $199 after-hours AI vs human-minute and hybrid incumbents. Wedge: owner-named shops that close — answer, book next open, text the owner.

Map

• Ruby — live human, ~$250+/mo per-minute. Warm voice; expensive junk minutes.
• Smith.ai — hybrid; human ~$300/30 calls + add-ons; AI cheap tier. Strong intake/CRM.
• AnswerConnect — live 24/7, ~$325+ per-minute. Bilingual humans.
• receptionist.ai / Virtual Reception AI — AI flat or minute packs (~$14–$249). Calendar, spam, SMS alerts.

P0 — add now

1. Spam / robocall filter (don’t burn owner attention).
2. Owner SMS + morning recap list in every demo.
3. Real calendar book (Google Calendar) — kill double-book fear.
4. Urgent-only escalate to owner cell with transcript (never Fuller).

P1

1. Vertical-tuned intake (HVAC/plumbing/auto/dental/legal).
2. Shared one-book collision hold (Demo A).
3. Personalized three-door demos in every email.
4. Recording + transcript included in $199 (no Smith-style add-on nickels).

P2 later

Spanish line · on-call payments · CRM webhooks · outbound reminders — after first paying shops.

Won’t copy

Human-minute packs · per-call add-on menus · free-forever AI · Fuller number anywhere.

Full write-up: competitor-features.md · Marketing: marketing-plan/

Never Fuller. AUTHORIZE SEND NO.